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15 Best Salesforce Experts for Your CRM Goals

salesforce experts - 15 Best Salesforce Experts for Your CRM Goals

Salesforce has become the backbone of customer success for businesses worldwide, powered by a thriving ecosystem of elite developers, architects, and technical leaders.

This list celebrates the professionals redefining what’s possible on the platform — from MVP Hall of Famers and open-source trailblazers to DevOps champions, enterprise architects, and community mentors. Below is an updated and carefully curated list of the top Salesforce experts globally, chosen for their lasting impact through hands-on coding, innovation, education, and leadership in the ecosystem.

  1. Daniel Peter
  2. Gaurav Kheterpal
  3. Jitendra Zaa
  4. Andrew Fawcett
  5. Amit Chaudhary
  6. Adam Olshansky
  7. Daniel Ballinger
  8. Mohith Shrivastava
  9. Fabien Taillon
  10. Melissa Shepard
  11. Paul Battisson
  12. Keir Bowden
  13. Kevin Poorman
  14. Susannah St-Germain
  15. Enrico Murru

Now, let’s delve deeper into their remarkable contributions and impact.

Daniel Peter

YouTube Video

Nationality: American

A 7× Salesforce MVP Hall of Fame member and holder of 30+ Salesforce certifications, Daniel leads by example in the developer community. He serves as CTO at Petaluma Creamery (a role where he applies his Salesforce expertise in an industry setting) and previously was a Salesforce Practice Lead at consulting firm Robots & Pencils.

Daniel is known for co-leading the Bay Area Salesforce Developer Group and for his prolific knowledge-sharing on Slack and social media – he has over 100k followers on X (Twitter), a testament to his influence. With a background in software engineering, he frequently speaks at Salesforce events and webcasts, bridging technical depth with approachability. Whether it’s diving into Apex design patterns or showcasing Salesforce–Slack integrations, Daniel’s content and mentorship have helped thousands of developers upskill.

Gaurav Kheterpal

Nationality: Indian

Gaurav is a multi-cloud expert and serial hackathon champion who stands out as a Salesforce MVP Hall of Famer. Formerly CTO at MTX Group and now founder of Vanshiv Technologies, he has an astonishing number of Salesforce certifications (over 40) and has won Salesforce’s $1 million Hackathon along with other global coding competitions.

Gaurav initially made his mark by evangelizing Salesforce mobile development and IoT integrations, authoring Pluralsight courses, and leading the Jaipur Salesforce Developer Group. He is 31× certified across Salesforce and Google Cloud platforms, reflecting his breadth of knowledge. A frequent Dreamforce and Trailblazer community speaker, Gaurav remains an active developer and architect who still codes daily. He’s known for championing CI/CD and DevOps best practices in Salesforce, and for mentoring up-and-coming developers across India and beyond.

Jitendra Zaa

Jitendra Zaa - 15 Best Salesforce Experts for Your CRM Goals

Nationality: Indian

A Salesforce Certified Technical Architect and MVP Hall of Fame member, Jitendra is revered in the ecosystem for his deep technical blog and community contributions. He has 30+ certifications and was one of the first from India to attain the CTA credential. Jitendra co-authored Salesforce Essentials and frequently shares advanced tips on Apex, security, and integration on his blog.

Now an Associate Partner at IBM, he continues to be a hands-on architect who codes. Jitendra’s impact spans over 15 years – from answering thousands of questions on forums to building widely used open-source tools (like Apex design pattern frameworks). He has mentored many developers through sessions at Dreamforce and community meetups, focusing on how to architect robust Salesforce solutions. His contributions earned him the Salesforce MVP title 8 years in a row (now Hall of Fame), and he remains a go-to authority for developers aiming to reach the architect level.

Andrew Fawcett

As developers, we often seek elegance in our solutions — not because it’s easy, but because it lasts.

Nationality: British

A legendary figure among Salesforce developers, Andrew was a founding CTO of FinancialForce.com and later a Product VP at Salesforce (Heroku). He is the author of the seminal book Salesforce Platform Enterprise Architecture, and the creator of several open-source frameworks used by tens of thousands of Salesforce orgs – notably the fflib Apex Common library that introduced enterprise design patterns to Apex.

Andrew’s contributions have shaped the way Salesforce developers write code; his open-source projects (often called the “Force.com Enterprise Patterns”) brought advanced software engineering concepts to the Salesforce world. He’s a Salesforce MVP alumnus and was inducted into the Hall of Fame for his community impact. Even as a Salesforce executive, Andrew continued to write and share code, mentoring internal teams and community devs alike. His blog “Andy in the Cloud” was a go-to for deep dives on topics like metadata API, and he has spoken at virtually every major Salesforce developer event. Andrew’s mix of architectural vision and hands-on coding has left a lasting legacy.

Amit Chaudhary

Nationality: Indian

Amit is a Salesforce Application Architect and a 5× Salesforce MVP who has built one of the ecosystem’s most influential community platforms. He is the founder of Apex Hours, a free learning program and YouTube channel that has amassed tens of thousands of subscribers and become a go-to resource for Salesforce developers worldwide.

With 22 Salesforce certifications, Amit leads by example in technical proficiency. He works as a Principal Technical Architect by day, delivering complex Salesforce implementations, and dedicates his personal time to organizing weekly Apex Hours sessions on topics ranging from Apex design patterns to LWC best practices. Amit’s enthusiasm for knowledge-sharing has “democratized” Salesforce learning – through Apex Hours (which features expert guest speakers and deep dives) he has provided free training to the community at a scale previously unseen. He also blogs tips and solutions on his site (amitsalesforce.blogspot.com) and engages actively on LinkedIn. Amit’s contributions reflect a revolution in peer-to-peer learning and have earned him a place in the MVP Hall of Fame.

Adam Olshansky

Adam Olshansky - 15 Best Salesforce Experts for Your CRM Goals

Nationality: American

Adam is a Salesforce Architect at Google and a Salesforce MVP Hall of Fame member who has become a prominent voice for developers. With 17 Salesforce certifications, he started as a Salesforce developer and quickly gained recognition through his blog and community answers.

Adam has authored Pluralsight courses and is known for his “SFDC to CTA” journey, openly sharing how to grow from a developer to a Certified Technical Architect. He’s active in open-source as well, contributing to projects like Apex PMD and Salesforce sample apps. As a blogger and speaker (frequently seen at TrailheaDX, Salesforce World Tours, and community conferences), Adam specializes in explaining complex topics such as Lightning Component architecture and Salesforce Platform APIs in an accessible way. His dedication to mentoring others – from writing study guides to one-on-one coaching – exemplifies the community spirit. Adam’s mix of real-world engineering at Google and community teaching makes his insights invaluable to Salesforce technologists.

Daniel Ballinger

Nationality: New Zealander

Daniel (known online as “FishOfPrey”) is a Salesforce Director of Product Management for Apex and a former Salesforce Developer MVP. Based in New Zealand, he gained fame through his technical blog FishOfPrey.com and for being a top contributor on Salesforce StackExchange.

Daniel has a knack for uncovering Salesforce platform quirks – he’s published tools and posts about Salesforce limits, WSDL2Apex bugs, and performance optimizations that have been eye-opening for the community. He was instrumental in creating a better WSDL2Apex generator (used by many when integrating SOAP APIs). As an MVP, he frequently demoed advanced techniques at Dreamforce. Now at Salesforce, Daniel influences Apex’s future features, but he remains community-facing – still writing blogs and engaging in forum discussions. His journey from independent community hacker to Salesforce Apex PM is unique and he continues to steer the platform by incorporating developer feedback. Daniel’s story exemplifies community expertise translating into product influence.

Mohith Shrivastava

Nationality: Indian

Mohith is a Principal Developer Advocate at Salesforce, with over a decade of experience building on the platform. A coder at heart, he has contributed significant open-source sample apps, SFDX plugins, and even co-authored a book (Learning Salesforce Lightning Application Development).

Mohith was a Salesforce MVP prior to joining Salesforce, known for his detailed answers on developer forums and his popular blog posts on topics like Lightning Components and Salesforce CLI. In his Developer Advocate role, Mohith focuses on emerging areas like Salesforce AI (Einstein/Agentforce), often sharing reference code for integrating AI into Apex apps. He has been a repeat guest on the official Salesforce Developers Podcast, decoding new release features for the dev audience. Mohith’s enthusiasm for “programmatic Salesforce” is infectious – he routinely live-codes solutions (from LWC to Apex triggers) in community workshops and GitHub repos.

With 10 Salesforce certifications and counting, Mohith exemplifies the modern Salesforce developer who is always learning and pushing the envelope of what’s possible on the platform.

Fabien Taillon

Fabien Taillon - 15 Best Salesforce Experts for Your CRM Goals

Nationality: French

Fabien is a 7× Salesforce MVP (Hall of Fame) and the co-founder & CTO of Texei, a Salesforce consulting firm. Based in France, he’s a pillar of the European Salesforce developer community: Fabien co-leads the Paris Salesforce Developer Group and helped found the French Touch Dreamin’ conference.

With over a decade on the platform, he’s authored widely-used open-source tools, including Texei’s SFDX plugins that help automate org setup. Fabien’s passion lies in crafting scalable solutions and pushing the platform’s limits – he has been known to live-code Lightning Web Components and advanced DevOps pipelines in community webinars. A regular speaker at Dreamforce and London’s Calling, Fabien shares not just code, but also insights on developer career growth and teamwork. Outside of work, his contributions (like organizing community workshops) demonstrate his commitment to growing the next generation of Salesforce technical talent. Fabien’s blend of hands-on coding and community leadership is an inspiration, locally and globally.

Melissa Shepard

Nationality: American

Melissa is one of the elite few female Salesforce CTAs in the world, boasting 38 Salesforce certifications. She is the founder and CEO of ScaleUp Archs, a firm and non-profit initiative dedicated to coaching underrepresented talent toward Salesforce architecture careers.

With over 20 years in IT, Melissa has built solutions across Sales, Service, and Marketing Cloud for Fortune 500 clients, and she remains deeply technical – she often jumps into code to prototype integrations or fix complex org issues. She created the “Architect Ohana” Slack community (now thousands of members strong) to foster peer learning among aspiring architects. A MuleSoft Ambassador and “Well-Architected” Champion, Melissa bridges multiple clouds and disciplines. Despite her numerous accolades, she’s known for approachability – mentoring women in tech through programs like RAD Women and speaking at events to demystify the CTA journey. Melissa exemplifies how top-tier architecture skill can go hand-in-hand with coding know-how and a passion for teaching.

Paul Battisson

Paul Battisson - 15 Best Salesforce Experts for Your CRM Goals

Nationality: British

Hailing from the UK, Paul is a multi-talented Salesforce expert – a 9× Salesforce MVP (Hall of Famer), published author, and tech executive. He began his career as an Apex developer at FinancialForce and quickly rose through technical leadership roles, eventually becoming COO of Cloud Galacticos (a top consultancy) by his early 30s.

Paul has authored several acclaimed books, including Learning Salesforce Development with Apex and Mastering Apex Programming, distilling advanced concepts for a wide audience. As a Developer Group leader in Leeds and co-host of the “Salesforce Posse” podcast, Paul has contributed immensely to community education. In 2023, he joined AWS as a Principal Architect, bridging Salesforce knowledge into the broader cloud realm. Despite moving into executive and multi-cloud roles, Paul still codes and shares technical tips – often demonstrating how to integrate Salesforce with emerging technologies (AI, AWS services, etc.). His journey from writing Apex to advising C-suite stakeholders showcases how far a Salesforce developer’s career can go with continual learning.

Keir Bowden

Nationality: British

Keir (aka “Bob Buzzard”) is a 35-year IT veteran and one of the first Salesforce Certified Technical Architects in the UK. He is a 10× Salesforce MVP Hall of Fame inductee and was CTO at BrightGen (now a Salesforce practice within Credera).

Keir authored the popular Visualforce Development Cookbook and has been blogging technical tips on his “Bob Buzzard” blog for over a decade. From Apex best practices to advanced Lightning Component examples, his posts have guided many developers in mastering the platform. Keir is also a familiar face onstage – a regular speaker at Dreamforce, World Tours, and community conferences, often sharing hard-earned lessons on enterprise implementations. He co-founded Speaker Academy to mentor new community speakers, reflecting his commitment to community growth.

Even after decades in tech, Keir keeps a “hacker’s curiosity” alive – experimenting with new Salesforce features (like Salesforce Functions and AI integrations) and sharing code on GitHub. His combination of enterprise rigor and enthusiasm for coding makes him a true “architect’s architect.”

Kevin Poorman

Nationality: American

Kevin is a Senior Developer Evangelist at Salesforce, widely known for his expertise in Salesforce testing and automation. A former Force.com MVP, Kevin authored Mastering Application Development with Force.com, one of the early comprehensive guides for Salesforce developers.

He has taught Apex best practices to thousands, both through in-person trainings and his highly popular CodeLive web series. On CodeLive (Salesforce’s live coding stream), Kevin pairs programmatically with guests to tackle advanced topics like Lightning Web Components, Streaming APIs, and AI integrations on the platform. He also created the “Apex Testing” video series that many developers use to learn how to write robust, scalable tests. Kevin’s personal blog (formerly codefriar.com) and witty Twitter persona have made him a beloved figure in the community for making complex dev topics fun. Notably, he is the inventor of Apex Kit, an open-source framework of reusable code that boosts developer productivity.

Whether onstage at TrailheaDX or answering live Q&A on YouTube, Kevin excels at breaking down technical barriers for developers with humor and real-world demos.

Susannah St-Germain

Susannah St Germain - 15 Best Salesforce Experts for Your CRM Goals

Nationality: American

Susannah is a 19x certified Salesforce architect and technical evangelist who has rapidly become an influential figure promoting diversity in tech. She transitioned from being a solo admin/developer at a nonprofit to a Technical Architect at a Fortune 500 company and later a Lead Evangelist for Architect Relations at Salesforce.

Susannah was one of the first graduates of the RAD Women Code program and went on to become a lead coach for the same, paying it forward by teaching women to code on Salesforce. She also serves as a co-lead of the Boston Salesforce Women in Tech group and as a director of Ladies Be Architects (a community group she helped grow globally). Susannah is a prolific speaker and writer – featured in Salesforce Architects Medium blog and in many panel talks – where she demystifies what it takes to design scalable solutions on Salesforce. While she operates at an architect level, she’s never left the code behind; Susannah often builds sample apps or Flows and shares them with the community to illustrate best practices.

Her advocacy for inclusivity in architecture, combined with her technical prowess (she can debug Apex or optimize Lightning UX with equal ease), has made her a role model for many aspiring technical architects.

Enrico Murru

Nationality: Italian

Enrico, Italy’s first Salesforce MVP (now Hall of Fame), has made legendary open-source contributions to the ecosystem. He is the creator of the ORGanizer for Salesforce browser extension – a tool that thousands of admins and developers use daily to simplify org management. He has also published numerous free mini-projects on his GitHub (often humorously dubbed “enreeco’s little tools”) that solve everyday developer problems.

With 19 Salesforce certifications and over a decade of experience, Enrico works as an Innovation Director, where he champions Salesforce DevOps and quality practices. He authored two technical books for Salesforce professionals (in Italian) and launched a blog “Nerd @ Work” to share knowledge. Enrico’s passion for community is evident: he’s a frequent speaker at global events (including Dreamforce and community Dreamin’ events) and even judges hackathons. Despite his seniority, he remains extremely hands-on – his colleagues often call him the company “Salesforce guru”. From organizing Italy’s developer groups to publishing open-source code, Enrico has lowered the barrier to entry for many by making tooling and learning resources available for free.

Wrap Up

These legends represent exceptional talent, making them extremely challenging to headhunt. However, there are thousands of other highly skilled IT professionals available to hire with our help. Contact us, and we will be happy to discuss your hiring needs.

Note: We’ve dedicated significant time and effort to creating and verifying this curated list of top talent. However, if you believe a correction or addition is needed, feel free to reach out. We’ll gladly review and update the page.

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