Top 16 Zoho CRM Experts Ready to Hire

Zoho CRM has a vibrant ecosystem of developers, consultants, and evangelists who drive innovation in CRM customization, integration, and best practices.
Below is an updated, ranked list of the best globally active Zoho CRM experts. These individuals span open-source contributors, startup founders (still hands-on with code), prolific bloggers/YouTubers, enterprise consultants, and even hackathon champions – all with a deep focus on Zoho CRM specifically:
- Peter Fuller
- Kevin Flynn
- Brett Martin
- James Converse
- José Pérez
- Michael Trow
- Jeremy Nagel
- Damien Cregan
- Gordon Mankelow
- Abhishek Sharma
- Nik Khairul
- Hugh Marshall
- Bhoomi Joshi
- Ken Florian
- Thomas Wieberneit
- Onur Gülay
Now, let’s dive into each of these experts’ profiles:
Peter Fuller

The Zoho Zone: Peter Fuller
Nationality: American
Peter heads The Workflow Academy, an online training platform dedicated to Zoho CRM and Zoho platform education.
Through courses and tutorials, he has taught thousands of students how to get the most out of Zoho CRM – from beginners learning lead management to advanced admins configuring automation. Peter’s team stays on the cutting edge, updating content for each Zoho CRM release. Notably, he has developed a structured “Zoho CRM Admin” certification program that many companies use to upskill their staff. His approachable teaching style (and frequent humor in tutorial videos) makes complex CRM topics easy to digest. A former business analyst, Peter understands both the technology and the business side of CRM, which is reflected in Workflow Academy’s well-rounded curriculum.
If you’re new to Zoho CRM, chances are one of Peter’s videos or articles will be among the first resources you encounter – and for good reason.
- LinkedIn: Peter Fuller
Kevin Flynn
Nationality: American
Kevin brings 15+ years of web development and IT experience to his innovative use of Zoho CRM.
As COO of a medical sales firm, he has implemented Zoho CRM to professionalize and automate every aspect of the business. Kevin’s hands-on skill with CRM customization and workflow automation led him to be recognized as an MVP by Zoho. He frequently shares practical solutions on the Zoho forums – from complex Deluge functions to creative uses of CRM blueprints. Colleagues laud his ability to integrate Zoho CRM with finance and marketing systems to drive efficiency.
Kevin’s mix of real-world operations leadership and technical CRM know-how exemplifies how to leverage Zoho CRM as a unified business platform.
- LinkedIn: Kevin Flynn
- X (Twitter): @flynnkevin
Brett Martin

Photo: Facebook
Nationality: American
Brett leads Zenatta, a consultancy dedicated entirely to making Zoho work for businesses.
Under his leadership, Zenatta became Zoho’s top partner in the Western hemisphere. A hands-on technologist, Brett still actively designs Zoho CRM solutions and shares weekly updates and tips through the popular CRM Zen Show podcast. His team’s content and Zoho CRM full product tutorials have empowered countless Zoho admins and developers.
Brett is known for his inbound marketing mastery and for building a multi-million dollar firm by leveraging Zoho’s CRM platform.
- LinkedIn: Brett Martin
James Converse
Nationality: American
James is the founder of ZBrains, one of the earliest Zoho-focused consulting firms in California.
A former “million-dollar consultant” in ERP, he pivoted to Zoho CRM around 2012 and built ZBrains to deliver custom Zoho CRM implementations. With 7+ years of experience in Zoho solutions, James has contributed open-source Zoho CRM API utilities and is frequently consulted for complex CRM integrations in real estate and manufacturing domains.
His story as a consultant-turned-entrepreneur in the Zoho ecosystem was featured by Zoho’s “Stories That Inspire” series.
- LinkedIn: James Converse
Jose Perez

Photo: Zoho.com
Nationality: Spanish
José founded SagitaZ in 2010 as one of the first Zoho-exclusive consultancies in Europe.
Under his leadership, SagitaZ grew over 60% YoY, serving clients in 25+ countries. An engineer-turned-entrepreneur, he became a Zoho CRM expert by necessity – after failing to find a Zoho consultant in 2009, he mastered Zoho CRM himself and launched SagitaZ. José is also a Zoho MVP, recognized for his contributions to the community and multilingual support.
He balances running a business school and a consultancy, often sharing insights on scaling CRM solutions across cultures.
- LinkedIn: José Pérez
- X (Twitter): @jperez_sagitaz
Michael Trow
You don’t need a massive budget to run enterprise-grade systems. You need Zoho and someone who knows what they’re doing.
Nationality: American
Often called the “OG Zoho MVP”, Michael has been answering Zoho CRM questions for over a decade and amassed 8,000+ forum contributions.
As founder of Alderbest, he led countless Zoho CRM implementations and became an Advanced Partner. Michael’s deep product knowledge and willingness to help others earned him one of the first Zoho MVP titles. In 2023, Zoho recruited him as a Regional Director, where he now advises large enterprises on Zoho CRM adoption. Michael remains an active thought leader – he appears on Zoho user podcasts, discusses CRM best practices, and mentors new Zoho partners.
His breadth of experience (from customer to partner to Zoho employee) gives him unique insight into CRM success factors.
- LinkedIn: Michael Trow
Jeremy Nagel

Photo: MatchMaker.fm
Nationality: Australian
An Australian full-stack developer and Zoho MVP, Jeremy gained renown by building one of the Zoho Marketplace’s top-rated CRM extensions, Smooth Messenger, which allows SMS texting from Zoho CRM.
He cultivated a following via YouTube tutorials on Zoho CRM, which led Zoho to approach him to develop the SMS plugin. Balancing this side-hustle with a day job, Jeremy still turned Smooth Messenger into a hit – it became a top 5 Marketplace app and was eventually acquired by MessageMedia. His journey from community volunteer to successful Zoho developer is a case study in the ecosystem’s opportunity. Jeremy continues to share Zoho CRM coding tips and even co-authored Zoho developer courses.
- LinkedIn: Jeremy Nagel
- X (Twitter): @jeznag
- GitHub: jeznag
Damien Cregan
Nationality: Irish
Damien is a veteran Zoho developer who specializes in Deluge scripting and complex CRM integrations.
With 13+ years on Zoho’s platform, he founded bcCloudTech in 2018 to deliver custom Zoho CRM and Creator solutions. He gained experience in big multinational IT before embracing Zoho’s simpler development approach. Damien’s integration know-how is sought after – he was a guest expert on a Zoho Developer Hangout, teaching advanced Creator-CRM integrations. Awarded MVP status in 2019 for his community contributions, he often helps fellow developers on the forums and has even won Zoho’s “SuperBud” top contributor award. When not coding client apps, Damien speaks at Zoho events about how low-code tools and CRM APIs can streamline enterprise workflows.
- LinkedIn: Damien Cregan
Gordon Mankelow

Photo: The Zoho Zone
Nationality: British
Gordon has run his own software business for 25+ years and has focused exclusively on Zoho consulting for the last 7.
Based in the UK, he became a go-to expert for customizing Zoho CRM and Creator apps for SMBs. Gordon is active in the Zoho Creator forums, advising others on database structure and Deluge scripting. As a Zoho Partner, he’s implemented CRM solutions across industries – from finance to manufacturing – often extending Zoho CRM with bespoke Creator apps. His long tenure means he’s worked with Zoho CRM since its early versions, giving him historical insight into the product’s evolution.
Awarded the Zoho MVP title, Gordon is generous with best practices and even wrote one of the first community guides on migrating from legacy CRMs to Zoho.
- LinkedIn: Gordon Mankelow
Abhishek Sharma
Nationality: Indian
With a decade of CRM experience, Abhishek leads a team of Zoho CRM implementation experts at Encaptechno.
He has deep knowledge of complex, custom CRM setups and integrations – from tailoring modules for industry-specific needs to integrating Zoho CRM with ERP and telephony systems. Abhishek became a Zoho MVP through his active forum participation starting in 2020, where he helps users push Zoho CRM “to its capacity” and overcome technical roadblocks. He’s known for sharing code snippets and solution architectures for tough problems (like multi-org data sync and custom CPQ processes in Zoho CRM).
Under his guidance, Encaptechno has delivered cutting-edge Zoho CRM projects (winning partner awards in APAC), and he personally mentors new Zoho developers on mastering CRM’s API and Deluge scripting.
- LinkedIn: Abhishek Sharma
Nik Khairul
Nationality: Malaysian
Nik leads a Malaysia-based Zoho consulting practice and is known for his self-taught expertise in the Zoho platform.
Starting as a developer who learned Zoho CRM and Deluge scripting on his own, he now oversees a team delivering Zoho solutions to businesses across Southeast Asia. Nik became a Zoho MVP due to his active help on forums – often assisting users in Bahasa Melayu and English. He focuses on making Zoho CRM work for local business processes, customizing layouts and automations to fit cultural workflows.
Nik also frequently speaks at Zoho User Groups in the Asia-Pacific region, sharing case studies on CRM success in SMEs. His enthusiasm for continuous learning (he often live-tweets new Zoho CRM feature releases) is infectious among the Zoho developer community.
- LinkedIn: Nik Khairul
Hugh Marshall

Photo: Square Labs
Nationality: Canadian
Hugh is a problem-solver at heart who has made Zoho CRM and its ecosystem his toolbox.
As director of Square Labs, he helps companies implement Zoho CRM along with Desk, Books, and more. Hugh’s passion is evident in the Zoho forums where he loves tackling unique use-cases – he sees the community as an “amazing platform for discovering new ways the software is being utilized”. This curiosity and helpfulness earned him MVP recognition. Hugh often shares stories of creative solutions, like using Zoho CRM’s APIs to build a custom field service scheduling system for a client, or leveraging Zoho Survey and CRM together for customer feedback loops.
By documenting these in the community, he’s helped many others replicate advanced solutions. He’s also an advocate for user training – publishing tips to ensure CRM adoption by sales teams.
- LinkedIn: Hugh Marshall
Bhoomi Joshi
Nationality: American
Bhoomi is a rising star in the Zoho CRM developer community.
With 5+ years of experience, she has built solutions across CRM, Analytics, Campaigns, Books, Inventory, and more – truly a Zoho One expert. She takes pride in daily contributions to the Zoho forums, where she particularly helps with CRM integrations and Deluge scripting challenges. Bhoomi’s ability to blend technical skill (writing complex custom functions) with functional know-how (designing efficient sales processes) sets her apart. She was a category winner in the 2024 Zoho Developer Contest for a Zoho CRM Custom Function she developed, proving her prowess in competitive scenarios.
As a young female leader in a tech space, she also mentors others and advocates for more women in the Zoho ecosystem.
- LinkedIn: Bhoomi Joshi
Ken Florian
Nationality: American
Ken brings 30+ years of software industry experience to his Zoho consulting practice.
He has a unique holistic perspective from working across different departments in software companies. In recent years, Ken has focused on helping businesses achieve seamless integration of the entire Zoho One suite, with CRM at the core. He is meticulous in documenting product issues and has assisted Zoho’s engineering by reporting bugs and suggesting features in CRM. On the community forums, Ken often provides in-depth answers that read like mini whitepapers on CRM implementation strategy.
His thoughtful approach – considering both technical and user adoption aspects – makes his advice invaluable. Many recognize Ken from his detailed blog posts on mastering Zoho CRM’s more advanced features (like scoring rules, territory management, and Blueprint automation).
- LinkedIn: Ken Florian
Thomas Wieberneit

Photo: FindMyCRM
Nationality: German
Thomas is a seasoned voice in the CRM industry with over two decades of experience.
As a Zoho Advanced Partner and independent analyst, he has a keen eye on Zoho CRM’s place in the market. Thomas writes extensively about Zoho – for example, covering ZohoDay 2025 announcements and how Zoho CRM is evolving to meet enterprise needs. He co-hosts a podcast (#CRMKonvos) where Zoho’s strategy and CRM trends are frequent topics. In the CustomerThink and Medium communities, Thomas often shares insights on customer experience and how Zoho’s CRM and CX offerings stack up. He was listed among top Zoho CRM influencers for staying on top of the latest developments and translating them for business leaders.
With a foot in both the practitioner and analyst worlds, Thomas bridges the gap between what Zoho CRM can do and what businesses need – advising both Zoho’s team and end-users.
- LinkedIn: Thomas Wieberneit
- X (Twitter): @twieberneit
Onur Gülay
Nationality: Turkish
Onur is a great example of a startup founder who still codes on Zoho CRM.
As a dental clinic CEO, he personally developed custom Zoho CRM functions to streamline Smile Center’s operations. He even won a category in the Zoho Developer Community Hackathon 2024 for a Zoho CRM custom function solution. Onur shares ideas actively in the community – he’s posted innovative concepts like conditional Blueprint transitions and advanced approval workflows for Zoho CRM. His contributions have helped Zoho identify real-world usage gaps (for instance, he highlighted needs specific to Turkish businesses, like localized SMS integration).
By combining an executive viewpoint with developer skills, Onur ensures Zoho CRM truly adapts to his company’s needs – and he generously publishes lessons learned for others.
- LinkedIn: Onur Gülay
Wrap Up
These legends represent exceptional talent, making them extremely challenging to headhunt. However, there are thousands of other highly skilled IT professionals available to hire with our help. Contact us, and we will be happy to discuss your hiring needs.
Note: We’ve dedicated significant time and effort to creating and verifying this curated list of top talent. If you intend to share or make use of it in any way, we kindly ask that you include a backlink to the original source – EchoGlobal.