Exploring the Benefits of Outsourcing to Serbia

serbia city - Exploring the Benefits of Outsourcing to Serbia

Uncover the advantages of outsourcing to Serbia in this insightful post. Learn about cost-effectiveness, skilled talent pool, and more. Let Serbia be your strategic business solution.


Join 2000+ tech leaders

A digest from our CEO on technology, talent and hard truth. Get it straight to your inbox every two weeks.

    No SPAM. Unsubscribe anytime.

    Serbia has become an increasingly attractive destination for companies looking to outsource their operations. It offers many advantages, including a skilled workforce, favorable geographical location, and government support. In this article, we will explore the benefits of outsourcing to Serbia and highlight some of the companies that have chosen to do so.

    Why Companies Choose to Outsource to Serbia

    Outsourcing has become a popular business strategy for companies looking to reduce costs, increase efficiency, and expand their global reach. Serbia has emerged as a top outsourcing destination, attracting businesses from around the world. Here are some of the reasons why:

    Cost-Effective Labor Market 💰👥

    One of the main reasons companies choose to outsource to Serbia is the cost-effectiveness of its labor market. Labor costs are significantly lower than in many other European countries, and the quality of work produced is high. This makes it an ideal location for businesses looking to save money without sacrificing quality.

    In addition to cost savings, outsourcing to Serbia can also help companies access a wider pool of talent. With a population of over 7 million, Serbia has a large and diverse workforce, with expertise in a range of industries and sectors.

    Skilled and Educated Workforce 🎓👩‍💼👨‍💼

    Serbia has a highly skilled and educated workforce, with many workers holding advanced degrees in fields such as engineering, technology, and finance. The country has a strong tradition of education, with a number of world-renowned universities and research institutions.

    Furthermore, the workforce in Serbia is well-versed in English, making communication with clients and partners from around the world more efficient. This is a major advantage for businesses looking to operate in a global marketplace.

    Favorable Time Zone and Geographical Location 🕐🌍

    Serbia is situated at the crossroads of Europe and Asia, making it an ideal location for companies looking to operate in multiple time zones. Its central location also makes it a convenient hub for logistics and transportation, with easy access to major highways, airports, and seaports.

    Moreover, Serbia’s proximity to the European Union and other major markets makes it an attractive location for businesses looking to expand their presence in Europe. The country has a favorable business climate, with a stable political environment and a supportive regulatory framework.

    Government Support and Incentives 🏛️💼📈

    The Serbian government is committed to attracting foreign investment and has implemented a range of measures to support businesses operating in the country. These include financial incentives, tax breaks, and streamlined procedures for obtaining necessary permits and licenses.

    Additionally, the government has invested heavily in infrastructure and technology, creating a modern and efficient business environment. This has helped to attract a number of multinational companies to Serbia, including IBM, Microsoft, and Siemens.

    In conclusion, Serbia offers a compelling combination of cost-effectiveness, skilled labor, favorable location, and government support, making it an attractive destination for companies looking to outsource their operations.

    Key Industries for Outsourcing in Serbia

    Serbia is a country located in the Balkans, with a population of around 7 million people. It has a rich history and culture, and in recent years, it has become an attractive destination for outsourcing due to its skilled workforce, cost-effectiveness, and favorable business environment.

    ⭐  Kyiv IT Market Research Reports and Industry Analysis

    Information Technology and Software Development

    The IT sector is the fastest-growing industry in Serbia, and the country has become a hub for software development outsourcing. Serbian companies offer a wide range of IT-related services, including web and mobile app development, software testing, and cybersecurity. The country has a high number of IT graduates, and many Serbian professionals are fluent in English, making communication with clients seamless. Additionally, Serbia has a favorable tax system that provides incentives for foreign investors in the IT sector.

    One notable example of a successful IT outsourcing project in Serbia is the collaboration between Microsoft and the Serbian government. In 2019, Microsoft announced that it would open a development center in Serbia, which would employ around 150 people. The center would focus on developing software solutions for the public sector, such as e-government services and digitalization of public services.

    Business Process Outsourcing (BPO)

    Serbia has a strong history of providing BPO services, including customer support, finance and accounting, and human resources management, among others. Many companies choose Serbia for BPO services because of the high-quality workforce and cost-effectiveness. Serbian professionals are often fluent in multiple languages, which makes them ideal candidates for customer support roles that require multilingual skills.

    One example of a successful BPO project in Serbia is the collaboration between Sitel and the Serbian government. Sitel is a global BPO provider, and in 2019, it opened a customer support center in Serbia, which would employ around 1,000 people. The center would provide customer support services for clients in the telecommunications and financial services industries.

    Manufacturing and Engineering

    Serbia has a long history of manufacturing and engineering, especially in the automotive and electronics sectors. Companies outsourcing to Serbia can benefit from the skilled workforce and cost-effective production that the country offers. Serbia has a favorable geographic location, which makes it an attractive destination for companies that want to expand their operations in Europe.

    One notable example of a successful manufacturing outsourcing project in Serbia is the collaboration between Fiat and the Serbian government. Fiat is an Italian automotive company, and in 2012, it opened a manufacturing plant in Serbia, which would employ around 2,400 people. The plant produces Fiat 500L cars, which are exported to markets worldwide.

    Creative and Design Services

    Serbia has a growing creative and design services industry, including graphic design, branding, and marketing. Companies outsourcing to Serbia for these services can benefit from a highly skilled workforce and cost-effective rates. Serbian professionals are often well-educated and have a strong artistic background, which makes them ideal candidates for creative roles.

    One example of a successful creative outsourcing project in Serbia is the collaboration between Nordeus and the Serbian government. Nordeus is a Serbian gaming company, and in 2019, it opened a new office in Serbia, which would employ around 100 people. The office would focus on developing new games and expanding the company’s portfolio.

    Success Stories: Companies that Outsource to Serbia


    Microsoft, a world leader in software development and technology services, has established its presence in Serbia. Their Serbian Development Center focuses on software engineering and product development. Some of the key projects developed here include Office 365, Windows, and Azure.

    YouTube video

    Website: www.microsoft.com
    Address: Omladinskih brigada 88, 11070 Novi Beograd, Serbia

    NCR Corporation

    NCR Corporation is a leading provider of software, hardware, and services for the financial, retail, and telecommunications industries. Their Serbian Global Center of Excellence focuses on software development, IT support, and hardware engineering. This center plays a crucial role in developing new technologies and providing services to clients around the world.
    Website: www.ncr.com
    Address: Bulevar Milutina Milankovića 1, 11070 Novi Beograd, Serbia


    Telenor Group, a multinational telecommunications company, has chosen Serbia as one of their outsourcing destinations. They have established Telenor Shared Services, which provides IT services, network operations, and customer support to Telenor operations across Europe and Asia.
    Website: www.telenor.com
    Address: Omladinskih brigada 21, 11070 Novi Beograd, Serbia


    Ubisoft, a leading video game developer and publisher, has established its studio in Serbia. Ubisoft Belgrade is responsible for developing and supporting various game titles, including some of the most famous franchises like Assassin’s Creed, Ghost Recon, and Rainbow Six Siege.
    Website: www.ubisoft.com
    Address: Bulevar Mihajla Pupina 10a, 11070 Novi Beograd, Serbia


    Continental, a global automotive technology company, has chosen Serbia as a location for their Research and Development Center. This center focuses on the development of innovative products and solutions in areas such as advanced driver assistance systems, vehicle dynamics, and software engineering.
    Website: www.continental.com
    Address: Bulevar vojvode Mišića 39, 11000 Belgrade, Serbia

    Challenges and Solutions for Outsourcing to Serbia

    Language and Communication

    One of the main challenges companies may face when outsourcing to Serbia is language and communication. While the workforce in Serbia is well-versed in English, there may still be differences in colloquialisms and nuances that can affect communication. Companies should address this challenge by providing clear communication guidelines and training for their Serbian workforce.

    ⭐  Commercial vs Open Source Software: Benefits and Drawbacks

    Cultural Differences and Adaptation

    Another potential challenge companies may face when outsourcing to Serbia is cultural differences. This can include differences in work style, business practices, and communication norms. Companies can address this challenge by providing cross-cultural training and ensuring that their Serbian teams are integrated into their organization’s culture.

    Legal and Regulatory Compliance

    Companies outsourcing to Serbia must comply with local laws and regulations. This can be a challenge for companies that are not familiar with the local legal and regulatory landscape. To address this challenge, companies should work with local legal and regulatory experts to ensure compliance and mitigate risk.


    Outsourcing to Serbia offers many benefits for companies looking to save money and expand their operations. Serbia’s skilled and cost-effective workforce, favorable location and time zone, and government support make it an attractive destination for outsourcing. By addressing potential challenges, companies can successfully outsource to Serbia and achieve their business goals.

    Tags: benefits, communication, cost-effective, efficiency, expertise.

    Lou photo
    Back in 2013, I founded Echo with the simple business idea: "Connect great tech companies around the globe with the brightest software engineers in Eastern Europe." We've employed hundreds of talents so far and keep going.
    Lou photo
    li profile Lou Reverchuk

    IT Entrepreneur

    Notify of

    1 Comment
    Newest Most Voted
    Inline Feedbacks
    View all comments
    Lennox Potter
    Lennox Potter
    10 months ago

    You always hear about outsourcing but it’s usually in a negative context. The reality is that the global economy is constantly changing and there are great opportunities for businesses to find qualified, ambitious personnel. I’ve heard of other nations for outsourcing but not Serbia. I liked how the author gave examples of businesses that outsource with Serbia. I’m sure this is useful for businesses curious about outsourcing to Serbia.

    Ready to discuss your challenges?